Yvel brings a luxury touch to blockchain investment with its new INFS project

You are currently viewing Yvel brings a luxury touch to blockchain investment with its new INFS project
Yvel brings a luxury touch to blockchain investment with its new INFS project

The storied fine jewelry house Yvel forges a new path with INFS, a financial project merging NFT technology and material guarantees with a pre-sale launch of 2,500 one-of-a-kind precious stone decorated 24-karat gold tokens.

Jerusalem, June 16, 2022 /Big PRwire/ — Yvel, the award-winning Israel-based fine jewelry house, expands into the financial product world with the launch of INFS (Independent Non-Fungible Security). INFS is a trading platform that merges blockchain technology with real-world, customizable guarantees in a form of unique precious stone decorated 24-karat gold coins. The project represents Yvel’s next chapter, launching the “Genesis Phase” pre-sale stage on June 13 with 2,500 coins to be made available to accredited investors.

Now that clients can use cryptocurrencies to buy the latest Gucci it-bag or own an NFT memento from Balmain, it appears the luxury industry is embracing the blockchain in full force. However, as crypto and traditional NFTs experience a particularly volatile period, brands and consumers may get cold feet on utilizing digital assets. The hard luxury goods industry now has a window of opportunity to utilize expertise and a wealth of natural resources to cement its place in an unpredictable blockchain world.

INFS unlocks the next step in digital ownership tools by bridging blockchain technologies with a material protection layer for each digital security. On the INFS trading platform, any company can issue an INFS with customizable guarantees, offering rewards from products, experiences, subscription services, or profit-sharing. As the prime guarantor of INFS and its respective platform, Yvel will manufacture the original physical INFS assets: Five thousand 24-karat gold coins with bespoke precious stone settings. Priced at $10 thousand dollars, the first 2,500 of these coins will be released in a June pre-sale stage, allowing early accredited investors to earn up to 25% of the profits made by the platform and engrave the coin to their specifications.

INFS provides enticing protection guarantees and a physical representation in the form of a precious commodity. Both investors and customers of a company can hold INFS to gain profit, trade to other buyers, or redeem the coin for $10 thousand dollars worth of Yvel jewelry.

“INFS is our vision to evolve how blockchain financial products can serve investors in any company or project,” says Eliaz Gabay, CEO at Yvel. “Our heritage as a jewelry house that has empowered our local communities for decades has shown us not only the intrinsic value of our finest materials but the value created by bringing people joy and prosperity. INFS embodies these values and we’re proud of this platform being the next step for Yvel.”

About Yvel
Founded in 1986 by Orna and Isaac Levy, Yvel is a family-owned fine jewelry business with a savoir-faire in creating timeless pieces that draw inspiration from nature. Yvel’s award-winning designs have been worn by countless celebrities and highlighted for their unique use of pearls and the natural wonders of precious stones. As pioneers in social responsibility, Yvel’s jewelry atelier employs craftspeople from new immigrant communities and nurtures underrepresented talent in Israel’s Ethiopian community through the Megemeria School of Jewelry & Art. With the launch of INFS, Yvel brings a luxurious touch to the blockchain world, bringing independent physical guarantees to the forefront of empowering digital asset ownership. For more information, please visit https://www.yvel.com/ and https://infs.io/

Source: Yvel